Pixel 6 is the last chance for a Google flagship – I hope it works
OPINION: The Pixel 6 and Pixel vi Pro are both official, with Google deciding to heavily tease its 2021 devices months ahead of the duo's actual release date.
This move goes confronting what we tend to run into in the industry, where big events are unremarkably the showtime time (bated from leaks) nosotros hear official details about a new phone.
This odd, only very welcome, movement really makes a lot of sense for Google and it simply shows how of import the Pixel half dozen is for the hereafter of its mobile business.
Different other brands, Google doesn't really have a current flagship that will run into a massive sales drop considering of this announcement. The Pixel 5 is a great telephone, but its goal has ever been to earn a place amongst the best mid-range phones and the Pixel 4a series a slot in our best cheap phones guide.
If Apple was to announce the iPhone 13 in this manner, months ahead of release, and then sales of the iPhone 12 would drop heavily as a issue.
Weird release bated, the motility seems similar a proficient and marks the Pixel 6 and its Pro counterpart every bit two very of import phones for Google and, potentially, the reset the series has needed.
I can't take been the only person to think that subsequently leaving the flagship space last twelvemonth, Google would likely focus on more than affordable devices from then on. Nonetheless, it's almost like the complete opposite is happening – for the first time, Google'south Pixel device is pushing things forward.
Is Google finally trying with the Pixel series?
This Pixel half-dozen feels similar Google is actually trying with its flagship phone and going after the likes of Samsung and Apple tree for some sort of market place share.
By developing its ain Tensor SoC (rather than merely using an off-the-shelf component from Qualcomm) Google will take far more control over aspects like machine learning, AI and camera processing.
Google has used in-firm companion chips before, nonetheless this is the kickoff time it's moving away from Qualcomm completely.
This in-firm chip could besides accept huge implications for something Android phones accept frequently struggled with – software updates. A Pixel device that matches the upwards of five years of updates iPhones become could give Google'due south device a real upper hand.
A design that stands out
Bated from the Tensor SoC, the other attribute of the Pixel 6 Google detailed in the business firm's latest announcement was the rather unique rear design.
Previous Pixel devices have always had fairly subdued designs. We've had some dainty colours, only the actual phones take been standard affairs without whatsoever real design flourishes to assist them stand out. This has well and truly inverse with the Pixel half-dozen.
The dorsum of the Pixel half-dozen has this Robo-Cop-similar visor which houses a multitude of photographic camera sensors. It immediately stands out and I can't say that for whatever other Pixel I've reviewed.
In fact, it feels like Google has taken inspiration from its older Pixel and Nexus devices here and created the ultimate Google phone. The photographic camera module has a whiff of the Nexus 6P and Pixel 2 virtually it, while the orangey colour option has the Pixel 4 written all over it.
There's yet a lot of unknown details
While the initial reveal oozes potential, at that place are nonetheless a number of cardinal details we don't know about the Pixel 6.
How fast will this Tensor chip be in its CPU and GPU? Previous rumours take suggested information technology'll come in slightly below the top-terminate tech from Qualcomm and Apple.
Google too didn't divulge whatever of the specific photographic camera specs. Rumours have suggested there could be a 50MP sensor headlining the rear setup only we'll have to expect it out to run into what happens.
Just even with these unknowns, everything Google has so far revealed about the Pixel 6 series makes me very excited. The potential of the chip, the unique blueprint and the fact that Google is seemingly aiming to finally build a Pixel that can compete with the very best phones in intriguing.
Add to that the prospect of an Android telephone with a lifespan matching an iPhone and people should exist getting excited.
If Google puts some big marketing behind the phone's release and manages to arrive a mainstream product then the Pixel series has a brilliant futurity. If this simply becomes a great phone that no ane buys and the series continues in its relative obscurity and so information technology could very well be the end. I really do hope that's not the case.
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Source: https://www.trustedreviews.com/opinion/pixel-6-is-the-last-chance-for-a-google-flagship-4155511
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